Creating an SVG download button with GSAP’s MorphSVGPlugin

Posted on Aug 22, 2016 by Darin Senneff

animation / SVG / UX / gsap

SVGs (Scalable Vector Graphics) have become very popular on the web the past few years. They look great on any type of device or screen, and they load incredibly fast. They’re also a flexible and strong way to include animations into your work. Adding some well-thought-out motion to that infographic, icon, or UI element’s use may just make it that much more impactful.

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A Font Says A Thousand Words

Posted on Aug 10, 2016 by Julie Sheah

typography graphic design

While most people these days can discern between fonts like Times New Roman and Comic Sans, typography can still seem confusing, complicated, or even arbitrary to some. In actuality, it is a very crucial concept and can either make or break a design. People, whether they realize it or not, experience typography on an emotional level.

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4 Tips for App Install Campaigns

Posted on Aug 8, 2016 by Amy Niles Gonzalez

search / facebook ads / social media / apps

With over 2MM+ apps available on Apple’s App Store and Google Play, how do you make sure people know about your app? Here’s a few things we learned from our recent efforts to help you get your app campaigns off on the right foot.

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Are you ready for November?

Posted on Aug 2, 2016 by Annette Lee

With less than a 100 days left until the election, are you ready for the onslaught of this fall? In this extremely competitive year, it’s vital you at least start thinking – and PLANNING – early.

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Pokemon Go and The Rise of AR/VR Technology

Posted on Jul 27, 2016 by Sam Kahle

Virtual Reality / Augmented Reality

With the sudden success of Pokémon Go, a wide range of consumers are being introduced to augmented reality, a technology that blends the digital and physical worlds. The app has become insanely popular having already reached 7.5 million downloads from Apple’s App store. Players are roaming around cities in droves on the hunt for all those little monsters from our childhood. While this is all very exciting for Pokémon fans everywhere, the creation of the app also means big things for the future of AR.

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Breaking News

Posted on Jul 20, 2016 by Geoff Mackler

When Donald Trump stepped up to the microphone and awkwardly introduced his Vice Presidential pick at a press conference last week, one would think that was the first time he publically mentioned that Governor Pence joining the ticket, but you would be wrong. 

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Carousel Ads – A New Way to Share Your Story

Posted on Jun 15, 2016 by Charlotte Goodman

In the past year, Facebook has come out with a creative new way to engage with visitors - the Carousel Ad.

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A Tale of Two Websites

Posted on Jun 1, 2016 by Amy Niles Gonzalez

election / website / congress / digital versus traditional

This year, we’ve been fortunate to work with a variety of congressional candidates across the country on designing and developing their digital presence. While each race has been distinct, and each candidate has been unique, two clear patterns have emerged based on how our candidates have integrated digital outreach into their campaigns.

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Reaching Hispanics Online

Posted on Apr 14, 2016 by Amy Niles Gonzalez

Digital Marketing / Digital Strategy / Hispanics / election / Persuasion

Much has been written about the Rising American Electorate – the unmarried women, African Americans, Latinos, other people of color and Millennials who are driving population growth and changing demographics broadly in the U.S.

Hispanics are a significant force in these trends, and come November, will be critical to determining the election’s outcome. This makes connecting with Hispanics even more important this year, and digital offers a great medium for reaching them.

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Creepy but effective: Updates in mobile targeting.

Posted on Mar 28, 2016 by Annette Lee

As we barrel roll into Election Season, we wanted to give you an update on some new ad targeting we’ve been testing out. Is your target audience young? African American? Latino? Then you should definitely read on.

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Enjoy! All-in-One Cheat Sheet of Photo and Image Sizes for Major Social Networks #socialmedia

Wednesday August 24, 2016

Behind the branding of the @HillaryClinton campaign:

Wednesday August 24, 2016

RT @WIRED: This is easily the best phone-based VR experience you can get right now:

Friday August 19, 2016

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