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Securing A Democratic Senate Majority in Georgia

LCV Victory Fund

For the Georgia Senate runoffs, we ran two ad campaigns concurrently to help secure historic wins for Jon Ossoff and Rev. Raphael Warnock. We ran a high frequency persuasion campaign targeting younger women with ads highlighting reasons to vote for Ossoff and Warnock and not Perdue and Loeffler.

We ran on Facebook, Instagram, Pre-Roll, YouTube, Snapchat, and direct placements with vendors. In addition, we used a method called "CTV Conquesting” to target voters who were receiving GOP ads, ensuring we could provide counterprogramming to those voters with surgical precision.

Services Provided:

  • Advertising

11MM

Impressions

62K

Clicks

5MM

Video Completions

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Want to learn more about our strategy and how we develop creative ads and impactful digital campaigns? Reach out! 

Let’s Chat

Let us know about the project or campaign your working on and how we can help.