Catholic Charities of NY

Website Redesign

The Challenge

Catholic Charities' website was several years old. The content management system (CMS) it used had been abandoned, and the site was not mobile-optimized. The design did not prioritize engagement and the information architecture forced users to click many times to get to certain sections of the site.

Our Solution

We started by mapping out Catholic Charities' core audiences, which pages spoke to each audience, and what goals both we had for the users, and what the users had for our site. From there we wireframed over 20 pages and designed a stunning new aesthetic that highlights the organization's depth and breadth of programs for the New York metropolitan area.

We developed the site using Drupal, creating a backend system that allows their staff to showcase their work by never before. We also moved integrated their actions to NationBuilder, bringing data from signup forms, events, donations, and more into a single system that allows Catholic Charities to track and engage with their supporters holistically.

The Results

Since launching donation revenue is up nearly 30% from the same period last year and the new site allows the organization to cultivate supporters via list-building, donations, and social media.

Services Provided

  • Design
  • Website Development

Contact Us

202.681.0215

info@blueprintinteractive.com

1155 Connecticut Avenue, NW
Suite 601
Washington, DC 20036

Or submit your info and let us know what we can do for you!